1) Right wing nut but mega-money organizations are buying it up (like Newsmax giving it away for $5)
2) Everyone else that wants to see just how friggin' stupid this woman really is. It's a morbid curiosity. Kinda like the town folks who went to see the
wreck of the Old 97
I like this pic so much I thought I'd make an OP out of it. It describes Sarah Palin perfectly.