"For decades, U.S. strategists-for-hire have been quietly molding the opinions of voters and the messages of candidates in elections from the Middle East to the South American jungle. With flabbergasting access to think sessions, media training and the making of smear campaigns, we watch how the consultants' marketing strategies shape the relationship between a leader and his people. Our Brand is Crisis is an astounding look at one group's campaign to elect the President of Bolivia and its earth-shattering aftermath." For more information please visit www.ourbrandiscrisismovie.com
'Our Brand Is Crisis' Documentary details the hush-hush truths of geopolitics and the challenges of "exporting democracy."
"Unlikely as it sounds, a documentary that details with jaw-dropping candor how contemporary political campaigning works at the highest levels of government is set not in this country but in the far-off reaches of Bolivia. Yet the implications of "Our Brand Is Crisis" for how things go down in the United States — and elsewhere — are inescapable.
That's because the "full-service political consulting firm" seen hard at work in Bolivia is not only American, it's high-powered Greenberg Carville Shrum (GCS), the people, personified by James Carville, who helped put Bill Clinton into the White House and now sell their expertise to potential political leaders around the world.
The last documentary Carville was featured in was 1993's "The War Room," which took us inside the ragtag have-not beginnings of what was to be Clinton's successful presidential campaign.
With "Our Brand Is Crisis," by contrast, we not only see how it is for the haves, we get unprecedented access to the hush-hush high-level Bolivian back rooms where schemes are hatched, strategies are worked out and smear campaigns are started."
I still worry about Carville's call for Howard Dean to step down as chair, for his calling him Rumsfeldian in his incompetence. It worries me because of who Carville is, what he does, why he does what he does.